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<channel>
	<title>Peter Parkes</title>
	
	<link>http://hiddenchemistry.com</link>
	<description />
	<lastBuildDate>Sun, 20 Nov 2011 16:43:20 +0000</lastBuildDate>
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		<title>It’s all very well trying to instrument things</title>
		<link>http://feeds.hiddenchemistry.com/~r/hiddenchemistry/~3/5zTXpx67z3g/</link>
		<comments>http://hiddenchemistry.com/2011/11/its-all-very-well-trying-to-instrument-things/#comments</comments>
		<pubDate>Sun, 20 Nov 2011 16:43:20 +0000</pubDate>
		<dc:creator>Peter Parkes</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[instrumentation]]></category>
		<category><![CDATA[iPod]]></category>
		<category><![CDATA[motivation]]></category>
		<category><![CDATA[nike]]></category>
		<category><![CDATA[nikeplus]]></category>
		<category><![CDATA[psychology]]></category>
		<category><![CDATA[running]]></category>

		<guid isPermaLink="false">http://hiddenchemistry.com/?p=954</guid>
		<description><![CDATA[… until your instrumentation breaks down. My iPod ran out of battery while I was running today, and so Nike+ missed a third of the run. It’s the little things.]]></description>
			<content:encoded><![CDATA[<p><strong>… until your instrumentation breaks down.</strong> My iPod ran out of battery while I was running today, and so Nike+ missed a third of the run. It’s the little things.</p>
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		<item>
		<title>Transient visiting</title>
		<link>http://feeds.hiddenchemistry.com/~r/hiddenchemistry/~3/ZgMxdAWvlcE/</link>
		<comments>http://hiddenchemistry.com/2011/11/transient-visiting/#comments</comments>
		<pubDate>Fri, 11 Nov 2011 12:03:33 +0000</pubDate>
		<dc:creator>Peter Parkes</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[atlanta]]></category>
		<category><![CDATA[british columbia]]></category>
		<category><![CDATA[canada]]></category>
		<category><![CDATA[cities]]></category>
		<category><![CDATA[dallas]]></category>
		<category><![CDATA[Finland]]></category>
		<category><![CDATA[georgia]]></category>
		<category><![CDATA[Helsinki]]></category>
		<category><![CDATA[nevada]]></category>
		<category><![CDATA[phoenix]]></category>
		<category><![CDATA[Texas]]></category>
		<category><![CDATA[transience]]></category>
		<category><![CDATA[travel]]></category>
		<category><![CDATA[US]]></category>
		<category><![CDATA[vancouver]]></category>

		<guid isPermaLink="false">http://hiddenchemistry.com/?p=948</guid>
		<description><![CDATA[Cities in which I haven’t left the airport: Atlanta Dallas Helsinki Phoenix Vancouver I spent a night in an airport hotel in Minneapolis once, too.]]></description>
			<content:encoded><![CDATA[<p>Cities in which I haven’t left the airport:</p>

<ul>
    <li>Atlanta</li>
    <li>Dallas</li>
    <li>Helsinki</li>
    <li>Phoenix</li>
    <li>Vancouver</li>
</ul>

<p>I spent a night in an airport hotel in Minneapolis once, too.</p>
<img src="http://feeds.feedburner.com/~r/hiddenchemistry/~4/ZgMxdAWvlcE" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Hail showers</title>
		<link>http://feeds.hiddenchemistry.com/~r/hiddenchemistry/~3/GmtDJQ0Jb-U/</link>
		<comments>http://hiddenchemistry.com/2011/08/hail-showers/#comments</comments>
		<pubDate>Fri, 05 Aug 2011 07:39:38 +0000</pubDate>
		<dc:creator>Peter Parkes</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[August]]></category>
		<category><![CDATA[glasgow]]></category>
		<category><![CDATA[hail]]></category>
		<category><![CDATA[meteorology]]></category>
		<category><![CDATA[Scotland]]></category>
		<category><![CDATA[shower]]></category>
		<category><![CDATA[summer]]></category>
		<category><![CDATA[UK]]></category>
		<category><![CDATA[weather]]></category>

		<guid isPermaLink="false">http://hiddenchemistry.com/?p=933</guid>
		<description><![CDATA[Normal summer weather this weekend in Glasgow, I see.]]></description>
			<content:encoded><![CDATA[<p><img src="http://hiddenchemistry.com/downloads/2011/08/Hail-showers.png" alt="Hail showers" title="Hail showers" width="446" height="178" class="alignnone size-full wp-image-934" /></p>

<p>Normal summer weather this weekend in Glasgow, I see.</p>
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		<item>
		<title>Join my team at Expedia</title>
		<link>http://feeds.hiddenchemistry.com/~r/hiddenchemistry/~3/rRXeff6p17E/</link>
		<comments>http://hiddenchemistry.com/2011/07/join-my-team-at-expedia/#comments</comments>
		<pubDate>Fri, 01 Jul 2011 16:14:34 +0000</pubDate>
		<dc:creator>Peter Parkes</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://hiddenchemistry.com/?p=919</guid>
		<description><![CDATA[As part of Scott Durchslag’s Expedia Everywhere strategy, we’re investing heavily in the social web. And, naturally, that means that we’re hiring. I’m looking for a manager-level social media native to join my team, based in London. The ideal candidate should have strong creative and analytical abilities, as well as a mixture of agency and [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://hiddenchemistry.com/downloads/2011/07/Expedia-People-shaped-travel.png" alt="Expedia - People shaped travel" title="Expedia - People shaped travel" width="195" height="72" class="alignright size-full wp-image-924" />As part of <a href="http://www.crunchbase.com/person/scott-durchslag">Scott Durchslag</a>’s <em>Expedia Everywhere</em> strategy, we’re investing heavily in the social web. And, naturally, that means that we’re hiring.</p>

<p>I’m looking for a manager-level social media native to join my team, based in London. The ideal candidate should have strong creative and analytical abilities, as well as a mixture of agency and in-house background, and preferably agency management experience too. If this sounds like you or someone you know, you can read the <a href="https://careers.peopleclick.com/careerscp/client_expedia/external/en-us/jobDetails.do?functionName=getJobDetail&#038;jobPostId=50760&#038;localeCode=en-us">full job description</a> on our jobs site, and please <a href="http://hiddenchemistry.com/contact/">drop me a line</a> if you have any questions.</p>
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		<item>
		<title>Powered by people who travel</title>
		<link>http://feeds.hiddenchemistry.com/~r/hiddenchemistry/~3/BM9mJzLorlg/</link>
		<comments>http://hiddenchemistry.com/2011/06/powered-by-people-who-travel/#comments</comments>
		<pubDate>Mon, 20 Jun 2011 13:23:22 +0000</pubDate>
		<dc:creator>Peter Parkes</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[expedia]]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://hiddenchemistry.com/?p=911</guid>
		<description><![CDATA[A sneak preview of our new UK TV ad.]]></description>
			<content:encoded><![CDATA[<p><iframe width="500" height="311" src="http://www.youtube.com/embed/vSPRh63qs2I?showinfo=0" frameborder="0" allowfullscreen></iframe></p>

<p>A sneak preview of our new UK TV ad.</p>
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		<item>
		<title>Day one</title>
		<link>http://feeds.hiddenchemistry.com/~r/hiddenchemistry/~3/YWM1AK38kbo/</link>
		<comments>http://hiddenchemistry.com/2011/06/day-one/#comments</comments>
		<pubDate>Mon, 13 Jun 2011 22:37:10 +0000</pubDate>
		<dc:creator>Peter Parkes</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://hiddenchemistry.com/?p=905</guid>
		<description><![CDATA[Today was my first day at Expedia Worldwide as Head of Social Media for Europe, the Middle East and Africa. I’m thrilled to have joined the team here, and am excited about what the coming months have in store. I’ll be responsible for social media strategy across the region, as well as building a team [...]]]></description>
			<content:encoded><![CDATA[<p>Today was my first day at Expedia Worldwide as Head of Social Media for Europe, the Middle East and Africa. I’m thrilled to have joined the team here, and am excited about what the coming months have in store. I’ll be responsible for social media strategy across the region, as well as building a team and fostering a social media culture in the organisation.</p>

<p>There’s a personal side to this too. The intersection of travel and technology has always fascinated me, and I’ve occasionally written a bit about things which have piqued my curiosity, whether it’s the <a href="http://hiddenchemistry.com/2010/11/why-are-ticket-barriers-in-japan-open-by-default/" title="Why are ticket barriers in Japan open by default?">cultural norms of station design</a>, the <a href="http://hiddenchemistry.com/2011/02/undercarriage-failure/" title="Undercarriage failure">advantages and disadvantages of frequent flight</a>, the <a href="http://hiddenchemistry.com/2011/02/view-from-the-a380-tail-camera/" title="View from the A380 tail camera">view from the plane</a> or the <a href="http://hiddenchemistry.com/2009/11/travel-aesthetics/" title="Travel æsthetics">view of the plane</a>.</p>

<p>In many cases, however, travel is an inherently social experience, and I’m looking forward to bringing some of the insight I’ve developed over the last five years to new challenges here at Expedia.</p>

<div id="footnotes"><p>Expedia Worldwide is the division of <a href="http://www.expediainc.com/">Expedia, Inc</a> which operates the Expedia-branded sites in Expedia’s consumer portfolio.</p></div>
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		<item>
		<title>Santa Monica</title>
		<link>http://feeds.hiddenchemistry.com/~r/hiddenchemistry/~3/DszM-9RW9OU/</link>
		<comments>http://hiddenchemistry.com/2011/05/santa-monica/#comments</comments>
		<pubDate>Mon, 30 May 2011 01:11:33 +0000</pubDate>
		<dc:creator>Peter Parkes</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[coast]]></category>
		<category><![CDATA[la]]></category>
		<category><![CDATA[Los Angeles]]></category>
		<category><![CDATA[Pacific]]></category>
		<category><![CDATA[Santa Monica]]></category>
		<category><![CDATA[skywriting]]></category>
		<category><![CDATA[sun]]></category>
		<category><![CDATA[travel]]></category>

		<guid isPermaLink="false">http://hiddenchemistry.com/?p=892</guid>
		<description><![CDATA[Today is clearly beginners’ day — there are circles all over the sky just off the coast. And I was reminded (again) how much I like LA.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.flickr.com/photos/hiddenchemistry/5773797028/" title="O by Peter Parkes, on Flickr"><img src="http://farm6.static.flickr.com/5104/5773797028_6190cd05d8_z.jpg" width="600" height="448" alt="O"></a></p>

<p>Today is clearly beginners’ day — there are circles all over the sky just off the coast. And I was reminded (again) how much I like LA.</p>

<p><a href="http://www.flickr.com/photos/hiddenchemistry/5774119002/" title="Santa Monica by Peter Parkes, on Flickr"><img src="http://farm4.static.flickr.com/3335/5774119002_3e3dcd208d_z.jpg" width="600" height="448" alt="Santa Monica"></a></p>
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		<item>
		<title>Being a tourist</title>
		<link>http://feeds.hiddenchemistry.com/~r/hiddenchemistry/~3/rgj-LULm4xo/</link>
		<comments>http://hiddenchemistry.com/2011/05/being-a-tourist/#comments</comments>
		<pubDate>Tue, 17 May 2011 21:44:24 +0000</pubDate>
		<dc:creator>Peter Parkes</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Asia]]></category>
		<category><![CDATA[Beijing]]></category>
		<category><![CDATA[china]]></category>
		<category><![CDATA[Hong Kong]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[seoul]]></category>
		<category><![CDATA[shanghai]]></category>
		<category><![CDATA[South Korea]]></category>
		<category><![CDATA[Tainan]]></category>
		<category><![CDATA[taipei]]></category>
		<category><![CDATA[taiwan]]></category>

		<guid isPermaLink="false">http://hiddenchemistry.com/?p=874</guid>
		<description><![CDATA[I spent a couple of weeks in Asia on holiday, and took some photos. The full collection is on Flickr. Taken with various lenses, but including my new favourite. Faded screens at the Confucian Temple, Tainan Ceremonial Guard at Chiang Kai-Shek Memorial Hall Guangzhou Street Night Market II Pudong view — Jin Mao Building and [...]]]></description>
			<content:encoded><![CDATA[<p>I spent a <a href="http://hiddenchemistry.com/2011/04/korea-china-taiwan-and-hong-kong/">couple of weeks in Asia on holiday</a>, and took some photos. The <a href="http://www.flickr.com/photos/hiddenchemistry/collections/72157626649853906/">full collection</a> is on Flickr. <em>Taken with various lenses, but including my <a href="http://www.amazon.co.uk/gp/product/B00005NPOB/ref=as_li_ss_tl?ie=UTF8&#038;tag=hiddenchemist-21&#038;linkCode=as2&#038;camp=1634&#038;creative=19450&#038;creativeASIN=B00005NPOB">new favourite</a>.</em></p>

<p><a href="http://www.flickr.com/photos/hiddenchemistry/5687362644/"><img src="http://hiddenchemistry.com/downloads/2011/05/Faded-screens.jpg" alt="Faded screens" title="Faded screens" width="600" height="400" class="alignnone size-full wp-image-867" /></a></p>

<p><small>Faded screens at the Confucian Temple, Tainan</small></p>

<p><a href="http://www.flickr.com/photos/hiddenchemistry/5686701361/"><img src="http://hiddenchemistry.com/downloads/2011/05/Ceremonial-Guard.jpg" alt="Ceremonial Guard" title="Ceremonial Guard" width="600" height="400" class="alignnone size-full wp-image-864" /></a></p>

<p><small>Ceremonial Guard at Chiang Kai-Shek Memorial Hall</small></p>

<p><a href="http://www.flickr.com/photos/hiddenchemistry/5675721611/"><img src="http://hiddenchemistry.com/downloads/2011/05/Guangzhou-Street-Night-Market-II.jpg" alt="Guangzhou Street Night Market II" title="Guangzhou Street Night Market II" width="600" height="400" class="alignnone size-full wp-image-869" /></a></p>

<p><small>Guangzhou Street Night Market II</small></p>

<p><a href="http://www.flickr.com/photos/hiddenchemistry/5668770497/"><img src="http://hiddenchemistry.com/downloads/2011/05/Pudong-view.jpg" alt="Pudong view" title="Pudong view" width="600" height="400" class="alignnone size-full wp-image-873" /></a></p>

<p><small>Pudong view — Jin Mao Building and Oriental Pearl Tower in the smog, taken from the Park Hyatt through an extremely dirty window</small></p>

<p><a href="http://www.flickr.com/photos/hiddenchemistry/5660994076/"><img src="http://hiddenchemistry.com/downloads/2011/05/Golden-tiles.jpg" alt="Golden tiles" title="Golden tiles" width="600" height="400" class="alignnone size-full wp-image-868" /></a></p>

<p><small>Golden tiles</small></p>

<p><a href="http://www.flickr.com/photos/hiddenchemistry/5660411767/"><img src="http://hiddenchemistry.com/downloads/2011/05/Mediæval-fire-extinguisher.jpg" alt="Mediæval fire extinguisher" title="Mediæval fire extinguisher" width="600" height="400" class="alignnone size-full wp-image-872" /></a></p>

<p><small>Mediæval fire extinguisher — a copper-iron vat used to hold water for use in the event of a fire</small></p>

<p><a href="http://www.flickr.com/photos/hiddenchemistry/5652590067/"><img src="http://hiddenchemistry.com/downloads/2011/05/Changdeokgung-Palace-courtyard.jpg" alt="Changdeokgung Palace courtyard" title="Changdeokgung Palace courtyard" width="600" height="400" class="alignnone size-full wp-image-865" /></a></p>

<p><small>Changdeokgung Palace courtyard</small></p>

<p><a href="http://www.flickr.com/photos/hiddenchemistry/5645552331/"><img src="http://hiddenchemistry.com/downloads/2011/05/Left-turns.jpg" alt="Left turns" title="Left turns" width="600" height="400" class="alignnone size-full wp-image-871" /></a></p>

<p><small>Left turns</small></p>

<p><a href="http://www.flickr.com/photos/hiddenchemistry/5646094802/"><img src="http://hiddenchemistry.com/downloads/2011/05/Gyeongbokgung-Palace-throne-detail.jpg" alt="Gyeongbokgung Palace throne detail" title="Gyeongbokgung Palace throne detail" width="600" height="400" class="alignnone size-full wp-image-870" /></a></p>

<p><small>Gyeongbokgung Palace throne detail</small></p>

<p><a href="http://www.flickr.com/photos/hiddenchemistry/5646093832/"><img src="http://hiddenchemistry.com/downloads/2011/05/Dragon.jpg" alt="Dragon" title="Dragon" width="600" height="400" class="alignnone size-full wp-image-866" /></a></p>

<p><small>Dragon — throne detail</small></p>
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		<title>Korea, China, Taiwan and Hong Kong</title>
		<link>http://feeds.hiddenchemistry.com/~r/hiddenchemistry/~3/oSGU4r7orDk/</link>
		<comments>http://hiddenchemistry.com/2011/04/korea-china-taiwan-and-hong-kong/#comments</comments>
		<pubDate>Thu, 21 Apr 2011 13:59:57 +0000</pubDate>
		<dc:creator>Peter Parkes</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Beijing]]></category>
		<category><![CDATA[china]]></category>
		<category><![CDATA[holiday]]></category>
		<category><![CDATA[Hong Kong]]></category>
		<category><![CDATA[seoul]]></category>
		<category><![CDATA[shanghai]]></category>
		<category><![CDATA[South Korea]]></category>
		<category><![CDATA[Tainan]]></category>
		<category><![CDATA[taipei]]></category>
		<category><![CDATA[taiwan]]></category>

		<guid isPermaLink="false">http://hiddenchemistry.com/?p=857</guid>
		<description><![CDATA[I’m heading off on holiday for a couple of weeks. Suggestions for things/people to see (and food to eat) in Seoul, Beijing, Shanghai, Taipei, Tainan or Hong Kong are very welcome. Update: I took some photos. Photo of Shanghai by le niners.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.flickr.com/photos/leniners/2337408367/"><img src="http://hiddenchemistry.com/downloads/2011/04/Pudong-skyline.jpg" alt="Pudong skyline" title="Pudong skyline" width="600" height="177" class="alignnone size-full wp-image-858" /></a></p>

<p>I’m heading off on holiday for a couple of weeks. Suggestions for things/people to see (and food to eat) in Seoul, Beijing, Shanghai, Taipei, Tainan or Hong Kong are very welcome.</p>

<p><em>Update: I took <a href="http://hiddenchemistry.com/2011/05/being-a-tourist/">some photos</a>.</em></p>

<div id="footnotes"><p>Photo of Shanghai by <a href="http://www.flickr.com/photos/leniners/">le niners</a>.</p></div>
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		<title>Heading to Austin for SXSW</title>
		<link>http://feeds.hiddenchemistry.com/~r/hiddenchemistry/~3/r_-9Y7fuWSY/</link>
		<comments>http://hiddenchemistry.com/2011/03/sxsw/#comments</comments>
		<pubDate>Mon, 07 Mar 2011 12:00:04 +0000</pubDate>
		<dc:creator>Peter Parkes</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Austin]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[party]]></category>
		<category><![CDATA[SXSW]]></category>
		<category><![CDATA[Texas]]></category>

		<guid isPermaLink="false">http://hiddenchemistry.com/?p=828</guid>
		<description><![CDATA[I’m heading to Austin this weekend for SXSW, where three things are happening. Skype’s hosting a panel session and party at the Scoot Inn on Sunday 13th. I’m speaking on a panel hosted by the excellent Made by Many on Monday 14th (thankfully in the afternoon). And Jonathan Rosenberg, Chief Technology Strategist at Skype, will [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.flickr.com/photos/visualistimages/4404496644/"><img src="http://hiddenchemistry.com/downloads/2011/03/austin.jpg" alt="" title="Austin, TX" width="600" height="296" class="alignnone size-full wp-image-830" /></a></p>

<p>I’m heading to Austin this weekend for SXSW, where three things are happening. Skype’s <a href="http://sxsw.skype.com/">hosting a panel session and party</a> at the Scoot Inn on Sunday 13th. I’m speaking on a <a href="http://madebymany.com/blog/the-last-of-the-launch-and-leave-ems-at-sxsw-2011-mark-your-calendars">panel hosted by the excellent Made by Many</a> on Monday 14th (thankfully in the afternoon). And Jonathan Rosenberg, Chief Technology Strategist at Skype, will be <a href="http://schedule.sxsw.com/events/event_IAP000452">speaking about the ‘10 deadly sins of mobile video calling’</a> on Tuesday 15th.</p>

<p>If you’re planning to be there, please let me know. It’d be great to catch up with those who I haven’t seen in a while.</p>

<div id="footnotes"><p>Photo of 6th Street, Austin by <a href="http://johnrrogers.com/">Visualist Images</a> and licensed <a href="http://creativecommons.org/licenses/by-nc-sa/2.0/deed.en_GB">CC BY-NC-SA 2.0</a></p></div>
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